The Most Effective Natural Deodorant Ingredient – Potassium Alum

The natural personal care market is now outperforming the growth of the traditional market. Companies are expanding their product line and are offering new natural products to capture the mounting interest of green consumers. One product showing a significant rise in popularity is natural deodorant. But is being natural enough to win over consumers? To […]

Origins Plantscription Anti-Ageing Serum Sets the Bar High

After 5 years of research and development, Origins is launching their new anti-ageing serum, Plantscription, in stores this month. Origins has created a lot of hype around the product and is touting efficacy equal to that of a prescription strength product like retinoic acid, except without the side effects. Derived from leaf and bark extract […]

LVMH Acquires Controlling Stake in Nude Skincare

LVMH Moët Hennessy has completed the acquisition of a 70% stake in Nude Skincare, a luxury natural performance skin care brand. Nude’s current shareholders will retain a 30% equity ownership in Nude Brands Ltd. Terms of the transaction are not being disclosed. Nude is a biocompatible luxury skin care line using high performance bio-available ingredients […]

Natural Products Outperform the Overall Personal Care Market

The Worldwide natural personal care market seems to have recovered from the global economic downturn and is actually now out performing overall industry growth.  As consumers regain confidence in the market and the natural movement continues to grow, double-digit growth is expected over the next five years according to market research firm, Kline. The projected […]

10 Ways to Use Epsom Salts and Improve your Health & Beauty

Epsom salt is a naturally occurring mineral compound that has numerous uses, from health and beauty to household cleaning and organic gardening.  Epsom salts are mainly composed of magnesium and sulfate, two minerals that have been thoroughly studied and proven to have wide-ranging benefits. For instance, magnesium helps to regulate the activity of more than […]

NSF and NATRUE Partner to Create Natural Personal Care Product Standard

NSF International, a U.S. testing and certification organization, and NATRUE, The International Natural and Organic Cosmetic Association, have partnered to develop an American national standard for natural personal care products. The new American national standard will define the use of the term ‘natural’ and will protect the integrity of verified natural personal care products. NATRUE’s […]

USDA Launches New Biobased Product Certification and Label

The U.S. Department of Agriculture’s BioPreferred program has launched a new certification and labeling program for products made with renewable and biological material. Consumer goods carrying the label are expected this spring. Biobased products are defined by the USDA as those composed wholly or significantly of biological ingredients – renewable plant, animal, marine or forestry […]