Comments on: Misleading “Natural” Claims

By: fr33energy

fr33energy — Tue, 23 Nov 2010 03:32:44 +0000

Terrachoice is a for-profit company that created a bias marketing campaign to push Ecologo (the logo they manage). My wife bought some Ecologo products a while back and noticed greenwashing on the labels. What a farce; that makes Terrachoice and Ecologo sinners! This prompted me to check out Ecologo standards. I was surprised to learn that they are so old they cannot really represent environmental leadership anymore?! Others only have a single criterion statement (another sin); where is the life-cycle approach they promised on their website (another lie)?! Check out their website and download the standards and see for yourself… Shame on Terrachoice for pointing the finger at others, when they cannot deliver. Most eco-labels are not worth paying extra money, because we have no idea of the real environmental savings. All we have here is hypocrisy, marketing spin, and a very bad marketing campaign. It’s all a scam. Beware!

By: Landwirtschafts Simulator 2009 Mods

Landwirtschafts Simulator 2009 Mods — Mon, 01 Nov 2010 18:04:59 +0000

Hi this article was very usefull for me. But it was really hard to find it with google. Maybe you should improve it with seo plugins for wordpress like headspace2. Just a tip

By: Craig Payne

Craig Payne — Mon, 25 Oct 2010 14:04:45 +0000

If you want to find out more about natural and organic personal care products, industry and insight, you can check out different independent organizations which provide info seen here: http://www.naturalcosmeticnews.com/resources/

By: Garland Hoss

Garland Hoss — Sun, 24 Oct 2010 00:05:53 +0000

Solid information here. Still looking for additional data on natural health and would love any recommendations. Thanks a lot!

By: Teri Dourmashkin

Teri Dourmashkin — Sat, 12 Jun 2010 04:03:09 +0000

I think it is helpful to educate consumers regarding labels such as “all natural” and “100% all natural.” They are not necesarrily the same. According to some organizations (i.e. Natural Resource Center-Truth in Labeling), a product may be considered 95% all natural if at least 95% of the ingredients come from natural sources. The other 5% may come from synthetic ingredients with certain limits; they may not come from petrochemicals, they must not contain synthetic or articical colors or fragrances, and the toxicity of each ingredient must be minimal. So, if a company does make an “All Natural” claim and is within these guidelines, then I do not think it is misleading. I also think it is important to educate consumers about this via a company’s website or other written material. Even some organic certification organiztions do not require products to be 100% organic (e.g. 95 % organic). 100% natural products are not always the safest or most desirable. Not properly preserving a product may cause health related issues such as infection, etc.