North American Natural & Organic Personal Care Market Exceeds $5 Billion

Natural personal care market growthThe North American market for natural and organic personal care products recorded sales in excess of US $5 billion in 2010, according to a new report by Organic Monitor. After recovering from the financial crisis of 2009, market growth rates have rebounded to pre-recessionary levels as consumers continue to demand ‘chemically-clean’ cosmetics and toiletries.

The market for natural and organic personal care products is widening. Companies are entering into retail channels that were once assumed ‘out-of-bounds’ for higher priced natural products. Natural brands are now finding success in supermarkets, drugstores, mass merchandisers and club stores. Additionally, private labels are also contributing to the growth as they allow retailers to offer natural products at affordable prices. With a much broader consumer base, market growth is driven by the full retail spectrum, not just specific channels.

However, there is a growing divide within the industry. Over 600 brands are present in the North American market, but the market share majority is controlled by few. A two-tier market has developed, according to Organic Monitor, whereby large brands are occupying the first tier and small to medium size companies are operating in the second tier. And the gap is growing. Large natural personal care product companies, like Burt’s Bees, Bare Escentuals, and Tom’s of Maine, have all recently been either bought by or received huge capital inflows from much larger dominate manufacturers, which has allowed them to even further expand.

Organic Monitor predicts that in coming years natural and organic products will account for 10% of personal care product sales. The natural and organic market, once only a small market segment, now is poised for considerable and continual growth. Mergers, acquisitions and investments will likely play a significant role in market developments over the next few years as the high growth potential is attracting more investors.  But, as the market becomes increasingly crowded there will be even more fragmentation between the successful brands and the aspiring brands. Those who can build strong distribution and differentiate themselves are expected to excel.

Organic Monitor recently published a report which analyzes the US and Canadian markets for natural and organic personal care products, which they segment by the following product categories:

  • Natural & organic skin care products
  • Natural & organic hair care products
  • Natural & organic oral care products
  • Natural & organic cosmetics
  • Natural & organic deodorants
  • Other natural & organic personal care products

The 2nd edition report provides market information for each product category including: market size, revenue forecasts, pricing analysis, competitive landscape, sales channel breakdown and consumer trends. Recommendations are given to existing participants and new entrants looking at growth opportunities in this emerging market. Market shares and profiles are given of the leading brands, manufacturers, importers and retailers in US and Canada.

Find more information on the report here.

 

Be Sociable, Share!
Facebook Twitter Email
Posted by on Jun 14th, 2011 and filed under NEWS. You can follow any responses to this entry through the RSS 2.0. You can skip to the end and leave a response. Pinging is currently not allowed.

35 Responses for “North American Natural & Organic Personal Care Market Exceeds $5 Billion”

  1. Chafik says:

    For centuries people have used natural essential oils on their skins for multiple purposes: Moisturizing, calming inflammations, erasing scars and stretch marks, acne… There are all kinds of essential oils out there that you should use instead of using products that include chemicals. The only reason the big cosmetic companies include chemicals in their products is to get that quick short term intended look and feeling that you are seeking, it provides the users with quick satisfaction. On the long run, those same chemicals that provide you short term satisfaction, start drying your skin, make it difficult for the skin and hair to breath, etc… I personally founded a company that sells all natural organic Argan oil products online, check out our website: PrettyArgan. Also, look up other essential oils that can be just as good for your skin and hair. The good old olive oil that you can get at the super market will do all kinds of marvels on your skin and hair. I grew up in north africa, and I remember when I was young, we would put olive oil on our skin before going to the beach, and my mom used to put Argan oil or olive oil on her hair regularly.

  2. Have you ever thought about creating an ebook or guest authoring on other websites?

    I have a blog centered on the same ideas you discuss and would
    love to have you share some stories/information.
    I know my subscribers would enjoy your work. If you’re even remotely interested, feel free to shoot
    me an e mail.

  3. Wilburn says:

    Do you have a spam issue on this blog; I also am a blogger, and I was wondering your situation; we have created some nice procedures and we are looking to swap strategies
    with others, please shoot me an e-mail if interested.

  4. Alex ber says:

    Wonderful beat ! I would like to apprentice while you amend your
    website, how can i subscribe for a blog web site?
    The account aided me a acceptable deal. I had been a little bit acquainted of
    this your broadcast provided bright clear concept

  5. Christie says:

    Och de här tjejerna är inte blyga, de blottar gärna sina fina bröst framför kameran eller webcamen, allt för att förföra occh
    locka dig. Snart kommer ɗu att hitta tjejer eller killar som vill ɦa exakt vad du vill.

    Vare ssig du behöveг en Һet dejt inför helgen eller еn sexig knullkompis så är detta det rätta stället för dig.

  6. webpage says:

    Bij het ontbreken van aanvullende informatie over de relatie,
    vrouwen ook geïnteresseerd in de borst vergroting met een geschiedenis van psychopathologie of degenen die ervan worden verdacht door de plastisch chirurg van het hebben van enige vorm
    van psychopathologie moet ondergaan een raadpleging van de geestelijke gezondheid voor de operatie,
    ” de onderzoekers concludeerden. over hun verlies:
    zij beschuldigen verschillende artsen van nalatigheid voor de dood van hun. Reconstructieve chirurgie is een operatie
    die corrigeert misvormingen die iemand kan hebben.
    Onvolkomenheden laten die we zijn, en ik zou veel
    liever een krom neus dan een van de ernstige gevolgen die samen met electieve chirurgie komen kunnen.
    Als een regionale klep niet mogelijk is zal dan een gratis klep worden gebruikt om te reconstrueren de wond.
    Therapie kan een zeer nuttig hulpmiddel om dit te behandelen. In sommige gevallen moet de klep wederopbouw een specifieke bloedtoevoer (genoemd
    een stam).

  7. squash says:

    Whats up are using WordPress for your blog platform? I’m new to the
    blog world but I’m trying to get started and create my
    own. Do you require any html coding expertise to make
    your own blog? Any help would be really appreciated!

  8. It’s amazing to visit this web site and reading the views of all mates concerning this
    post, while I am also keen of getting familiarity.

  9. I was suggested this web site by my cousin. I am not sure whether this post is written by him as no one else know such detailed about
    my problem. You are incredible! Thanks!

  10. Hello to every body, it’s my first visit of this weblog; this webpage carries remarkable and in fact excellent information designed for visitors.

  11. Normally I don’t learn article on blogs, but I wish to sayy that this write-up very compelled me to takke a look at and do
    it! Your writing style has been amazed me. Thanks, quite great article.

  12. naturally like your website but you need to
    test the spelling on quite a few of your posts.
    Many of them are riife with spelling propblems and I in finding it vesry troublesome to
    inform the truth however I will certainly colme again again.

  13. Hello there! Do you use Twitter? I’d like tto follow you if that would be ok.
    I’m definitely ehjoying your blog and look forward
    to new updates.

  14. wood says:

    I’ve heard scratching issues come up with bamboo
    flooring.

  15. I enjoy what you guys are usually up too. This type of clever work and exposure!
    Keeep up the very good works guys I’ve added you guys to our
    blogroll.

  16. Very shortly this web site will be famous among all blog people,
    due to it’s pleasant articles

  17. It’s awesome designed for me tto have a website, which is helpful in support of my knowledge.

    thanks admin

  18. Wonderful article! Thiss is the kind of information that
    aree supposed to be shared around the net. Disgrace on Google
    for no longer positiokning this publish upper! Come on over and seek advice
    from myy website . Thanks =)

  19. Drusilla says:

    What’s up to every one, because I am in fact keen of reading this
    weblog’s post to be updated daily. It carries nice stuff.

  20. I constantly spent my half an hour to read this web site’s
    posts daily along with a cup oof coffee.

  21. It’s difficult to find well-informed people on this subject,
    but you sound like you know what you’re talking about!

    Thanks

  22. Everything wrote made a ton of sense. But, what about this?
    what if you added a little information? I ain’t suggesting your
    information isn’t good., but what if you added a post title to maybe get people’s attention? I mean North
    American Natural & Organic Personal Care Market Exceeds
    $5 Billion | Natural Cosmetic News is kinda plain. You might look at Yahoo’s front
    page and see how they create article titles to get
    viewers interested. You might add a related video or a related pic or two to grab people excited about everything’ve written. In my opinion, it might make your blog a
    little bit more interesting.

  23. He was quoted saying: “Regarding 2008, just how much Internet surfers inside Chinese Suppliers surpassed north america because country, saying which experts claim India’s Internet Based, specially the motor industrial sectors needs great opportunity. There were events of biggest happiness, when he was young and fell in love. s a signal that you can do business with that provider in case your feedback is negative, you shouldn’t do business with that provider.

  24. web site says:

    Sex Chatroulette rooms can accommodate large numbers
    of people, who can read and respond to each other’s
    messages. Fixit when any appliances or vehicles
    give problems. Now it may be possible in rare instances to find relationships or love in an MMO but a glance at the
    evidence suggests it is a lot easier to find some quick relief.

  25. Raina says:

    Genuinely when someone doesn’t be aware of afterward its up to other users that they will assist,
    so here it takes place.

  26. No matter if some one searches for his essential thing, so he/she desires to be available that in detail, therefore
    that thing is maintained over here.

  27. dog says:

    Good day! This is my first visit to your blog! We are a group of volunteers and starting a new initiative in a community in the same niche.
    Your blog provided us valuable information to work on. You have
    done a extraordinary job!

  28. And vinegar ought to by no means be used on waxed wood.

  29. What a data of un-ambiguity and preserveness of valuable experience regarding unpredicted feelings.

  30. At this time it looks like Expression Engine is the best blogging platform available right now.
    (from what I’ve read) Is that what you’re using on your blog?

  31. Thanks for finally writing about > North American Natural & Organic Personal Care Market Exceeds $5 Billion | Natural Cosmetic
    News < Loved it!

  32. I do agree with all the concepts you have offered in your post.
    They’re very convincing and can definitely work.
    Nonetheless, the posts are very short for novices.
    May just you please prolong them a bit from next time?

    Thanks for the post.

  33. Reviews says:

    I feel that is among the so much vital information for me.
    And i’m happy studying your article. However want to observation on some general issues, The site style is ideal, the
    articles is actually excellent : D. Just right
    task, cheers

  34. Florian says:

    What’s up i am kavin, its my first time
    to commenting anywhere, when i read this paragraph
    i thought i could also create comment due to this brilliant
    paragraph.

  35. Maricela says:

    Amazing blog! Is your theme custom made or did you download it from
    somewhere? A theme like yours with a few simple adjustements would really make my
    blog stand out. Please let me know where you got your design.
    Thanks a lot

Leave a Reply

This blog is kept spam free by WP-SpamFree.