Natural Cosmetics Not Living up to their Marketing Claims

New research by Organic Monitor finds that few brands marketing cosmetics as ‘natural’ and ‘organic’ are living up to their claims. Organic Monitor assessed over 50 cosmetic brands and ranked them according to their level of ‘naturalness’. The research was led by a chartered chemist who analyzed the formulations of natural and organic cosmetics and […]

North American Natural & Organic Personal Care Market Exceeds $5 Billion

The North American market for natural and organic personal care products recorded sales in excess of US $5 billion in 2010, according to a new report by Organic Monitor. After recovering from the financial crisis of 2009, market growth rates have rebounded to pre-recessionary levels as consumers continue to demand ‘chemically-clean’ cosmetics and toiletries. The […]

Natural Ingredient Sourcing: Beware of Backfire says Organic Monitor

In recent years the cosmetic industry seems to have developed an environmentally sound and healthy conscious, but now it appears that too much of a good has the potential to backfire. The natural and organic product market is burgeoning and companies are striving to eliminate potentially harmful chemicals from their products.  Furthermore, sustainability is on […]

Natural & Organic Cosmetic Standards Buildup Continues

Natural and organic standards and labels are gaining momentum worldwide; however, the industry is becoming increasingly divided due to the lack of one set of standards and certification, according to Organic Monitor. Depending on the country of origin or region, there exist numerous standards and certification agencies. Organic Monitor conducted research and found the adoption […]

European Natural Cosmetic Market Predicted to Expand by 12% in 2010

Organic Monitor, a research and consulting company for the international organic product industry, released a new report on the European Natural Cosmetics Market.  The report details the rising success of European natural cosmetics during the global economic downturn.  Within the report, Organic Monitor attributed the increase in market size to competitively priced “value brands” and […]